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Google Product Search

Increase traffic to your store with Google Product Search – for free

Google Product Search helps shoppers find and buy products across the web. As a seller, you can submit your products to Google Product Search, allowing shoppers to quickly and easily find your site.

Increase traffic and sales
Product Search connects your products to the shoppers searching for them, helping you drive traffic and sales to your store. Your products will appear on Google Product Search and may even be displayed on Google.com, depending on your items’ relevance.

Submit products for free
Inclusion of your products is completely free. There are no charges for uploading your items or the additional traffic you receive.

Reach qualified shoppers
Reach shoppers precisely when they are searching for items to buy on Google.

Reference from: http://www.google.com/intl/en_us/products/submit.html

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Adwords – Browser Local Storage

We’ve built some improvements in AdWords to help your data load more quickly. This new feature takes advantage of the Google Gears plugin to store a copy of your account data on your computer. So each time you access AdWords, your data loads directly from your computer, making your experience much faster.

To get started, read on for instructions.

How do I enable local storage?

Here’s how:

  1. Click the local storage icon — which appears as a gray circle with a line through it — next to your email address in the upper-right corner of your AdWords account.
  2. Read and understand the security warning; make sure you’re not using a public or shared computer. If you have questions, read “Where is my data stored?” below.
  3. Click Continue.

    4. Note: If you haven’t yet installed Google Gears, your browser will open a new tab and direct you through a short installation process. Once you’re done installing Google Gears, you’ll be prompted to restart your browser. Sign in to AdWords and click the local storage icon again.

  4. Gears will alert you that https://adwords.google.com will be making use of local storage. Click the checkbox next to “I trust this site. Allow it to use Gears.” and click Allow.

Local storage is now enabled!

How does this work?
When local storage is enabled, AdWords will store your account data on your computer the first time it loads. After that, when you change views (selecting a different campaign or ad group, for example, or sorting by a different column), your data will load directly from your computer; you no longer have to wait for the data to download from our servers.

Data will be stored on my computer — does this mean the data I see in AdWords will be outdated?
No. AdWords will make sure your data is always fresh, and retrieve the latest statistics while you work. However, as is the case in AdWords, clicks and impressions received in the last three hours may not be included in your display immediately.

Where is my data stored?
Your data is stored on your computer via Google Gears, in the same way that your browser stores cookies. Others who use your computer with different usernames won’t be able to access your data.

How do I disable local storage?
Simply click the green check mark icon next your email address in the upper right-hand corner of your browser. Next to Local account data is enabled, click the Disable link. Local storage will be disabled and all your local data will be deleted.

What happens if I use AdWords on a different computer?
You’ll need to enable local storage on each computer you use. Remember, a copy of your account data will be stored in your browser, so be aware of enabling local storage on a shared computer.

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Google Chrome Developer Tools

The Chrome Developer Tools are great for debugging HTML, JavaScript and CSS in Chrome. If you’re writing a webpage or even a web app for the Chrome Web Store, you can inspect elements in the DOM, debug live JavaScript, and edit CSS styles directly in the current page. Extensions can make Google Chrome an even better web development environment by providing additional features that you can easily access in your browser. To help developers like you, we created a page that features extensions for web development. We hope you’ll find them useful in creating applications and sites for the web.

For example, Speed Tracer is an extension to help you identify and fix performance issues in your web applications. With Speed Tracer, you can get a better idea of where time is being spent in your application and troubleshoot problems in JavaScript parsing and execution, CSS style, and more.

Another useful extension is the Resolution Test that changes the size of the browser window, so web developers can preview websites in different screen resolutions. It also includes a list of commonly used resolutions, as well as a custom option to input your own resolution.

With the Web Developer extension, you can access additional developer tools such as validation options, page resizing and a CSS elements viewer; all from an additional button in the toolbar.

Another extension you should check out is the Chrome Editor that allows you to easily code within your browser, so you don’t have to flip between your browser and code editor. You can also save a code reference locally to your computer for later use.

These are just a few of the extensions you can find in our extensions for web development page. You can also look for more in the extensions gallery.

Written by Koh Kim, Google Chrome Team

Reference from:

http://www.chromium.org/devtools

http://feedproxy.google.com/~r/blogspot/amDG/~3/E33IhjSqZ4s/chrome-extensions-for-web-development.html

https://chrome.google.com/extensions/featured/web_dev

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How Google Works

As a company, Google focuses on three key areas: Search, Ads and Apps. Search is our core technology; ads are our central business proposition; and apps are the umbrella over our web-based software that you can access anywhere, any time. While each of these has a lot of technology under the hood, the basic tenets for Search, Ads and Apps are very simple. We’ve created some short videos explaining the principles behind our core services. For more information or to share your thoughts, visit our Help Forum.

Learn more about how Google works

reference from: http://www.google.com/howgoogleworks

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Google new search index: Caffeine

6/08/2010 05:00:00 PM
(Cross-posted on the Webmaster Central Blog)

Today, we’re announcing the completion of a new web indexing system called Caffeine. Caffeine provides 50 percent fresher results for web searches than our last index, and it’s the largest collection of web content we’ve offered. Whether it’s a news story, a blog or a forum post, you can now find links to relevant content much sooner after it is published than was possible ever before.

Some background for those of you who don’t build search engines for a living like us: when you search Google, you’re not searching the live web. Instead you’re searching Google’s index of the web which, like the list in the back of a book, helps you pinpoint exactly the information you need. (Here’s a good explanation of how it all works.)

So why did we build a new search indexing system? Content on the web is blossoming. It’s growing not just in size and numbers but with the advent of video, images, news and real-time updates, the average webpage is richer and more complex. In addition, people’s expectations for search are higher than they used to be. Searchers want to find the latest relevant content and publishers expect to be found the instant they publish.

To keep up with the evolution of the web and to meet rising user expectations, we’ve built Caffeine. The image below illustrates how our old indexing system worked compared to Caffeine:


Our old index had several layers, some of which were refreshed at a faster rate than others; the main layer would update every couple of weeks. To refresh a layer of the old index, we would analyze the entire web, which meant there was a significant delay between when we found a page and made it available to you.

With Caffeine, we analyze the web in small portions and update our search index on a continuous basis, globally. As we find new pages, or new information on existing pages, we can add these straight to the index. That means you can find fresher information than ever before—no matter when or where it was published.

Caffeine lets us index web pages on an enormous scale. In fact, every second Caffeine processes hundreds of thousands of pages in parallel. If this were a pile of paper it would grow three miles taller every second. Caffeine takes up nearly 100 million gigabytes of storage in one database and adds new information at a rate of hundreds of thousands of gigabytes per day. You would need 625,000 of the largest iPods to store that much information; if these were stacked end-to-end they would go for more than 40 miles.

We’ve built Caffeine with the future in mind. Not only is it fresher, it’s a robust foundation that makes it possible for us to build an even faster and comprehensive search engine that scales with the growth of information online, and delivers even more relevant search results to you. So stay tuned, and look for more improvements in the months to come.

Posted by Carrie Grimes, Software Engineer

Reference from: http://googleblog.blogspot.com/2010/06/our-new-search-index-caffeine.html
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AdWords Campaign Experiments: Split Testing tool

We’re excited to announce AdWords Campaign Experiments, or ACE: a tool that will help you optimize your account by letting you accurately test and measure changes to your keywords, bids, ad groups and placements. As part of our ongoing effort to improve your AdWords experience, we’re testing this new tool and inviting U.S. advertisers to participate in the beta.

In the past, the most common way to measure how changes to your account affected your campaign performance was to measure how the campaign performed before and after you implemented your changes. However, this type of analysis can often be complicated by events that occur during the test period, including holidays, weekends, or changes to end user or advertiser behavior.

ACE allows you to perform faster, more accurate tests by executing your experimental campaign alongside your original campaign. By performing this type of simultaneous split test, we can tell you precisely if your campaign changes produce statistically significant results.

Different ways of using ACE
Use ACE to experiment with any combination of bid, keyword, ad group or placement changes. You can test and measure a variety of scenarios including:

  • The incremental impact of adding new keywords to your campaign or changing keyword and ad group-level bids
  • The value of restructuring your Content campaigns to use more tightly themed ad groups
  • The change in volume by using different keyword match types
  • The value of using an ad group default bid versus keyword-level bids
  • And much more!

Sign up to test the AdWords Campaign Experiments tool
We invite all U.S. advertisers with English as their language preference to participate in the beta of this feature. We may not be able to offer the beta test to all advertisers who apply, so thanks in advance for your patience as we continue to work on the tool. If you’d like to try the ACE beta, please fill out this form.

Learn more
For more information, please watch the video below and visit the Help Center for how-to-videos and additional FAQs.
[youtube=http://www.youtube.com/watch?v=MldDeihGwJc]

reference from:  http://feedproxy.google.com/~r/blogspot/ATHs/~3/gkDuzxotzDk/adwords-campaign-experiments-beta-split.html